Hi Robin,

Thanks for your comment! For the foreseeable future, AI still needs human expertise. It’s great at generating content fast, but AI can still get things wrong, which means someone needs to verify its accuracy. Plus, AI doesn’t capture unique brand style and voice — that is what humans excel at. Time will tell how well AI technology advances!

Hi Digiquest,

Thanks for your question! It’s good practice to treat your Google Business Profile like a social media channel. At minimum, you should try to post at least once a week, several times a month. The more updates and images you post, the more opportunities you have to connect with your audience and build engagement.